Justin Bieber
Swag II

The Brief

Support the surprise London rollout of Justin Bieber’s SWAG II album campaign

Our Response

Create an unmissable pink phone box installation in iconic London locations

More Big Ideas

Teyana Taylor

Bed of Roses

OMAR APOLLO

"ICE SLIPPIN" ice sculpture stunt

Rihanna

R20

Chase Atlantic

Lost In London

Potter Payper & M Huncho

36 Hours Football Match

Sam Smith

"Gloria" street choir stunt

Nova Twins

Butterflies & Parasites

Conan Gray

Vodka Cranberry

Elton John

Who Believes in Angels?

SZA

S.O.S. IMMERSIVE FAN EVENT

Red Bull

"Dance Your Style" dance cube stunt

UNKNOWN T

"BEFORE THE SMOKE" smoking Ferrari stunt

AURORA

What Happened To The Heart? mural

Dr Dre

"The Chronic" anniversary projections

Pink Pantheress and Ice Spice

"Boys A Liar Pt.2" graffiti stunt

IMAGINE DRAGONS

"LOOM" ALBUM RELEASE PARTY

YUNGBLUD

Lovesick Lullaby

Nines

Quit While You're Ahead

DON TOLIVER

"Hardstone Psycho" motor bikes stunt

Yunchan lim

BBC Proms

Hozier

Hozier 10th Anniversary

French The Kid

No Signal

Chris Brown

"Breezy" Street party

Headie One

"Martin's Sofa" stunt

Amazon Music

Tom Grennan Christmas Amazon Original

OLIVIA RODRIGO

BAD IDEA RIGHT? fan event

Tyler The Creator

Golf Berlin Pop-Up Shop

Loreen

eurovision fan pop up

JORJA SMITH

"HIGH" balloons stunt

Parcels

LOVED

U2

How To Dismantle an Atomic Bomb

Mabel

"Look At My Body" pop up

Doja Cat

Vie

Rihanna

"Lift Me Up" projections

Chappell Roan

The Subway

Parkway Drive

"Darker Still" interactive billboard

Anne Marie

DEPRESSED

Chase Atlantic

Lost in Tokyo

RAYE

My 21st Century Blues album cover stunt

Justin Bieber

Swag II

BBY

"1" album launch party

Ice Spice

Wireless Festival Takeover

Lewis Capaldi

Glastonbury

O2 ARENA

Country 2 Country Festival

Olivia Rodrigo

UK Shows

English Teacher

"This Could Be Texas" album cover object stunt

THE KID LAROI

"THE FIRST TIME" album launch

Tyla

"Tyla" Fan Event

Beyonce

"Renaissance" street dance stunt

Olivia Dean

Man I Need

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